From 2005 onwards, the island started to show a significant decrease in the production of white grape varieties in parallel with a growing demand for Madeira wine and Madeiran table wines. This slip in production was compounded by the combination of an ageing community of grape growers with the exodus of the younger population moving to the city.
Therefore, with an immediate need to guarantee minimum quantities to replenish stocks and reduce insecurities in viticulture, in 2007, the Madeira Wine Company created a viticulture team and began the journey of managing its own vineyards - the first being at Quinta de Santa Luzia, a property owned by Andrew Blandy.
Having initially planted Malvasia, Bual, Sercial and Terrantez, we have narrowed the varieties down to Bual (the heavyweight at this location), Verdelho and Terrantez, as these are the ones that yield the most.
During the symbolic year of 2011 when the Blandy group celebrated its 200 year anniversary, the company decided it was time for the creation of a specific entity that would be responsible for and focused on the growing activity of MWC’s own grape production.
The importance of continuity at strategic vineyards across the island where the growers were unable to guarantee management due to advanced age had become paramount. And so 7G was born - aptly named as it timed with the 7th generation of family members stepping up toward leadership at Blandy’s.
In 2013, 7G began operating at Quinta de São Jorge (also known as Quinta do Bispo) on the north coast of the island in the municipality of Santana, where it planted a vineyard of 4,2 hectares from scratch, with the following grape proportions; 70% Malvasia, 15% Sercial and 15% Verdelho.
Since then, the company's activity has been continuously growing, with a large presence mainly in the south-west of the island; in the parishes of Calheta, Fajã de Ovelha and Ponta do Pargo, as well as in the municipality of Santana.
Today the company manages 7 hectares of vineyards, and is subsequently helping to preserve and secure Madeira’s viticultural heritage whilst supporting the rural communities in their struggle to maintain their traditions and pass on their knowledge - treasured knowledge accumulated by generations of commitment to their family vineyard plots.
MWC Vineyard production:
|Quinta de São Jorge
|Quinta de Santa Luzia
Contact: Pedro F. Lima
Tel: +351 969556674